Increased Customer Loyalty by epos software

EPOS software Uk can be downloaded onto mobile devices allowing retailers not only to make sales on the move but also versatility in their instore setup. As well as this, through basic wifi or Bluetooth connections, ePOS systems can be easily integrated with any hardware such as mobile card readers, scanners and receipt printers. The mobility function of an ePOS software is the reason why this system has become so popular and amongst food vendors and event operators, they will never miss the opportunity to make a sale.

 

3. Save time, sell more

Getting started with an ePOS system is super simple, you can literally get setup and running in a matter of minutes. Not only that the whole process from start to finish is improved. Not only will you be able to sell quicker, you’ll need less staff to do the same job, allowing you to save on overheads. This increase in speed is also a great bonus for customers, it will improve the overall experience when shopping with you. Also, you’ll have the option to print, or email receipts to customers a neat feature.

 

4. Increased Customer Loyalty

“The probability of selling to an existing customer is up to 14 times higher than the probability of selling to a new customer.”

 

As mentioned throughout the past decade we have seen a massive surge in customer expectations, the consumers' idea of quality has changed and businesses are required now, more than ever to go the extra mile.

 

A study conducted by Accenture in 2018 found that as many as 91% of consumers are more likely to shop in stores that remember them and can give offers and suggestions relevant to them.

 

Marketing Metrics found that "The probability of selling to an existing customer is up to 14 times higher than the probability of selling to a new customer."

 

Some ePOS providers have recognised this trend which is why many point of sale systems now have built-in loyalty and customer management schemes. These, in many cases, will be more sophisticated than the antiquated card schemes that many small retailers still use, taking consideration of consumer data and tracking for reporting.

 

At AirPOS we offer both customer loyalty and customer accounts giving you the tools you need as a small business to build loyalty and increase your sales.

 

5. Inventory Management

A good ePOS system will provide you with inventory management. You should be able to check stock levels in real-time, reconcile stock vs actual stock, update and add new stock and include stock variations.

 

Ultimately it allows for greater control over stock levels, you can monitor wastage, and ensure you have your best selling items always in stock. Some systems will even streamline the stock management process by ordering stock automatically, this allows you to easily manage multiple locations and to transfer stock between them.

 

6. Integrations

With ePOS systems being fully digital, you have the opportunity to fully integrate with other providers. That includes payment providers, other software providers such as accounting tools like Xero. All of these tools and integrations are created to improve your business efficiency and it really lets you focus on what you do best, creating good customer experiences and selling more.

 

7. Take Contactless Payments

Contactless payments is the latest trend in consumer purchasing. With EPOS Systems not only can you take traditional cash payments you can also take chip and PIN, Apple pay, Android Pay, Samsung Pay etc. Just combine our software with the latest hardware and your new system can do much more than your old til system ever could.

 

What are the different Types of ePOS Systems?

As the popularity of ePOS systems has continued to grow its only natural that there are a variety of options available to retailers to host their software.

 

Mobile POS Systems

Smartphone ePOS systems are an option available to retailers who sell on the go. In general, companies will offer this level of software for free however charge for the mobile card reader to which it will integrate. Although convenient for some small retailers this solution will only work for businesses who do not manage a sizable level inventory or process a large number of transactions daily.

 

It is worth noting however that these POS systems can usually be linked to mobile card readers and printers if this is a necessity for your business.

 

Tablet POS Systems

Integrating ePOS software with a tablet device is becoming an increasingly popular option with business owners across all industries. Hosting POS software on an iPad, android or windows device gives retailers much more flexibility with movement, not only to sell on the move but with their store set up.

 

It is a fair assumption that today, most people have some kind of tablet device for personal use and the benefit is that most POS software can be painlessly downloaded either for free or for a small monthly subscription. POS on tablet devices, similar to smartphones is mobile however they with higher processing power and offer the user a wider variety of features and capabilities.

 

Importantly, most ePOS software will be able to integrate with external hardware such as barcode scanners or till drawers meaning that you can build a business set up that meets your needs.

 

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Traditional POS Systems

POS software on terminals is a more traditional route for business owners, usually offering an all in one solution, with all hardware accompanying their ePOS system. This is a popular option for those retailers who rely on strong internet connectivity and process a large number of transactions each day.

 

Hosting ePOS software on terminals is also common with businesses who have a larger workforce as it gives owners more control and visibility over their staff. For example, ePOS terminals can be configured to give employees restricted access to certain areas of the back office and from browsing the internet.

 

Are EPOS Systems Secure?

There are many common misconceptions surrounding ePOS systems; whether they are secure or as efficient as a traditional till, or worries relating to data protection.

 

The answer is simple really. As long as a business chooses a provider they have researched and can trust, this shouldn't be a problem. There is a huge amount of information online surrounding this topic and once you have a provider in mind, contact them and ask about their security protocols, question the level of care they provide in regards to your data. Most providers will encrypt all customer data securing it from unwanted eyes.

 

How to get started with an EPOS System?

Almost all ePOS providers will offer a free demo so that you can gain a comprehensive understanding of the product before you begin to pay for the service. The phrase “try before you buy” doesn't only apply to consumer goods.

 

Although the transition may seem complicated, take advantage of the support system with your provider and ensure that you are not pressured to take on too much hardware for your specific business type. It’s crucially important for vendors to take time to shop around before entering into a relationship with a provider, spend time to find a company who best meets the needs of your business.

 

If you have existing hardware and a payment provider you can easily integrate new software with those systems. If not, it's relatively inexpensive to get a small hardware setup and software to get you started.

 

AirPOS ePOS software for Small Retailers

There are a million and one options for small retailers when choosing their ePOS systems. With the growing number of features and add ons it can be difficult to know which provider will best serve your needs.